Bradley J. Lautenbach

project red balloon

I’m writing to share an initiative I’ve been working on at school and ask for your help.

DARPA, the government agency, is sponsoring a challenge on Saturday to test the ability of social networks to mobilize toward a common task. They are placing ten giant red weather balloons (tethered near the ground) around the US for 8 hours on Saturday. The first person/team to correctly submit the locations of the ten balloons wins $40,000.

We will be donating the money to The Global Fund’s AIDS research/awareness initiative.

I’m working on this initiative with several classmates and a few profs from Harvard Business School, and we’re looking at this as a test of the HBS network. Hopefully we win, but I’m confident we’ll learn something in the process!

details: www.projectredballoon.com
twitter: www.twitter.com/helpredballoon

Please help us spread the word by forwarding to your friends, blogging, retweeting, facebooking, etc.

We need your SUPPORT and it’s for a GREAT CAUSE!